LollyGaggers is a gaming club of friends from around the US. We assemble in friendship to combat the greatest foes in fantastical settings.
Three symbols represent our brand. The “Signature” is our official logo for overarching brand matters such as recruiting and business. The “Seal” is our ambassador, representing the group in the public light. The “Sparrow” is the banner we rally to; a mascot if you will.
Proportional to their use, the color scheme helps to build a friendly and energetic brand image. Tertiary colors allow for diversity and brand experimentation.
As a Destiny-based group. much of the branding effort goes into creating seasonal content, usually aligning with content releases.